Who to write to
Response times
Messages are read by the person who wrote the page in question — currently Smith Jones, who verifies every figure published here. Corrections are acknowledged within two business days, and we tell you whether we are treating the message as a confirmed error, a disagreement over interpretation, or something we cannot act on. Silence is not an outcome we consider acceptable, so you get an answer either way.
General, editorial and partnership enquiries are answered within three to five business days. Privacy requests are handled within 30 days as required by law, and in practice within a week. We work Monday to Friday; messages arriving over a weekend start their clock on Monday.
What we cannot help with
- Anything to do with your advertiser or publisher account
- We are not an ad network and we have no access to any network's systems. We cannot check a balance, release a held payout, unblock an account, appeal a rejected campaign or see why a creative failed moderation. Those requests have to go to the network's own support team, which every network in our comparisons operates directly.
- Disputes with a network or platform
- We have no standing to intervene in a commercial dispute and no leverage to resolve one. If a network has withheld a payment or closed an account, your routes are its own support and complaints process, the payment provider involved, and where relevant the jurisdiction the company operates in. We cannot arbitrate and cannot pressure a company on your behalf.
- Getting your campaign approved
- We document what Google, Meta and TikTok publish about the dating category, including certification requirements and blocked markets. We cannot influence a certification decision, expedite a review or advise you around a policy. Where a rule blocks a specific offer type, that is the platform's decision to make and appeal to.
- Individualised legal, financial or tax advice
- Our content is general research about advertising products and platform policy. It is not legal or financial advice and does not account for your jurisdiction, business structure or contracts. For decisions with legal or tax consequences, take advice from a professional qualified in your jurisdiction, as set out in our terms.
Before you write about a figure
If you are contacting us because a number on our dating ads traffic page does not match what you see in your account, check the verification date on the page first. We date every page precisely so this comparison is possible, and networks change deposit thresholds and payment-method conditions without announcement. A mismatch against a six-month-old verification date is expected; a mismatch against a recent one is a correction we want.
It also helps to say which payment method you were using. Most deposit minimums are conditional on method — cards, e-wallets, crypto and wire frequently carry different thresholds at the same network — and a large share of reported mismatches turn out to be a different condition rather than a wrong figure. Our full method is documented in how we check data.